After the success of PRURide PH 2019, celebrity ambassadors Kim Atienza, Gretchen Ho, and Zoren Legaspi are set to represent the Team Pru Life UK in the upcoming Prudential RideLondon 2019. The world’s largest cycling festival was held last August 3 and 4, 2019, and will see over 100,000 participants ride collectively more than three million miles in different events for all ages and abilities.
Pru Life UK has made strides in its advocacy of promoting cycling as a healthy and sustainable mode of transportation. This commitment reflects what its parent company, Prudential plc, has been upholding through the global event.
Developed by the Mayor of London, Transport for London, and London & Partners in partnership with Surrey County Council and sponsored by Prudential the event was initially conceptualized as an offshoot and legacy of the 2012 Olympic Games. It is composed of a series of events for amateur cyclists and professionals that culminates in the London-Surrey Classic.
Atienza, Ho, and Legaspi joined PRURide PH 2019 at the Gran Fondo, a non-competitive race in 30-, 60-, and 100-kilometer rides. At Prudential RideLondon, Atienza and Legaspi will join Surrey 100, a 100-mile challenge with the added incentive of raising money for charity. Meanwhile, Ho will cycle at the Surrey 46, a 46-mile ride designed for newer and younger cyclists. Lastly, Pru Life UK employees Ryan Benguelo and Nelsi Rabe will join Ho at her event to represent the company.
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