Scotch, the world’s favourite whisky, was celebrated across the globe last February 8th with a series of red carpet, star-studded events to mark International Scotch Day.
International Scotch Day is a celebration of everything that gives the world’s favourite whisky its unique character, flavour and personality – and invites adults everywhere to raise a glass of Scotch in celebration on the day. International Scotch Day is held during the week of the birthday of one of the world’s most influential Master Blenders – Alexander Walker, the son of John ‘Johnnie’ Walker who brought Scotch to the world.
This year’s celebrations will be bigger than ever, taking place in over 70 countries worldwide – and it started with a grand kick-off party at the Manila House Private Members Club’s in Manila last February 6, with Hollywood actor James Marsden and Global Scotch Whisky Ambassador Ervin Trykowski leading the festivities.
To get guests started on their journey to finding their Scotch of choice, Trykowski hosted several tasting sessions to get guests acquainted with the smoky taste of Johnnie Walker Black Label, the sweet & honeyed taste of Johnnie Walker Gold Label Reserve, and the fruity taste of Singleton of Dufftown 12.
The versatility of Scotch also allows people to enjoy their drink any way they want it, and during the kick-off party, three of Manila’s best bars – Yes Please, 12/10, and The Curator – whipped up cocktails to prove that Scotch can be enjoyed in a variety of ways.
LoveScotch is about getting the world talking, thinking and trying Scotch. On February 8 – and beyond, we invite everyone to join in, raise a glass and celebrate the world’s favourite whisky. People can participate by visiting their favourite bar and enjoying a Scotch with friends, or posting on social media using #lovescotch.
Share your Scotch discovery stories and get involved with the celebrations for International Scotch Day by using the hashtags #LoveScotch and #InternationalScotchDay. Don’t forget to check out the JohnnieWalkerPH page on Facebook for more details.
The LoveScotch campaign encourages those who choose to drink to do so responsibly.