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Coca-Cola PH strengthens recycling presence in Bacolod, 500 stores to join Tindahan Extra Mile

Coca-Cola PH strengthens recycling presence in Bacolod, 500 stores to join Tindahan Extra Mile

in partnership with Basic Environmental Systems and Technologies, Inc. (BEST) and the Philippine Association of Stores and Carinderia Owners (PASCO), has launched the Tindahan Extra Mile (TEM): Balik PET Bottle Program in Bacolod City.

By engaging 500 sari-sari stores and carinderias as new collection partners, consumers in Bacolod City can take more action around recycling and help advance a circular economy for plastic packaging  

Bacolod City Mayor Albee Benitez welcomed the initiative and emphasized the importance of partnering with industries, companies, social enterprises, and non-government institutions to deliver impactful and sustainable opportunities that can help uplift lives.

How does TEM benefit micro-retailers?

Through Tindahan Extra Mile, participating micro-retailers will receive financial incentives by collecting PET plastic bottles. The program encourages the community to partake in a shared responsibility towards a cleaner Bacolod by providing convenient collection points in front of sari-sari stores and carinderias. Residents can easily drop off their empty bottles for recycling. Store owners will accrue environmental points proportional to the bottles they collect, redeemable for cash or products through the bXTRA app.

How can a micro-retailer become a TEM member?

Any sari-sari store and carinderia owner can become a member of the Tindahan Extra Mile in three easy steps. 

  • Step 1: On the Tindahan Extra Mile Facebook page, sign up on the bXTRA website using your email address.
  • Step 2: Collect empty PET plastic bottles and bring them to the nearest TEM Trash to Cashback Collection Hub.
  • Step 3: Exchange your PET bottles for a TEM kit and card to start earning environmental points.

Watch here to learn more about Tindahan Extra Mile.

Empowering micro-retailers for a World Without Waste

To enable more micro-retailers and inspire collective action towards plastic bottle recycling, Coca-Cola Philippines will bring the Tindahan Extra Mile Program to other areas such as Cebu and Cagayan de Oro in 2024.

Last year, Coca-Cola Philippines launched its consumer engagement program, “May Ikabobote Pa”, to educate, inspire, and engage more consumers to return their empty bottles and cans for recycling.

To advance the circularity of plastic packaging, the company also introduced new bottles made from 100% recycled PET plastic. This packaging innovation is now available in Coca-Cola Original 190ml, Wilkins Pure 500ml, and Sprite 500ml. These bottles can be recycled many times, significantly reducing the volume of virgin plastic created and used.?

Consumers can locate the nearest collection points and discover more about Coca-Cola Philippines’ recycling initiatives through the Coca-Cola Sustainability Hub.?


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Jallison Baldueza is our resident content assistant author and junior graphic artist in charge of content and article posting. For press release, articles and contributions please e-mail us at [email protected].

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